Description

Discussion with Kathryn Deibler, Ph.D., Technical Director, MetaBrand and 
Michael Fougere, Director of Operations MetaBrand.

Details

Category

BevNET FBU Conference

Run Time

15 minutes

Last Updated

9/20/2013

Table of Contents

• 27 minutesWhat Is This Strange Land? A look at opportunity in the beverage industry from 20,000 feet.
• 23 minutesThe First Year Entrepreneur: From the dream drink to the professional beverage formulation
• 15 minutesThe First Year Entrepreneur: Part 2
• 31 minutesDistribution: From brokerage to DSD & beyond
• 9 minutesQuestion & Answer with Bill Sipper
• 33 minutesUnderstanding retail channels
• 27 minutes Understanding record keeping, forecasting, and what not to do
• 20 minutesExploring Iterative Launch: A startup is not a smaller version of a large company
• 19 minutesThe San Francisco Market
• 31 minutesLegal requirements for new beverage companies
• 28 minutesPositioning through branding & design
• 26 minutesYour brand’s life, on-line
• 30 minutesYour Financing Life Cycle: From early to exit
• 10 minutesEarly Financing Options: Crowdfunding
• 11 minutesEarly Financing Options: Attracting the Angel Investor
• 12 minutesEarly Financing Options: From Investor to Advisor
• 25 minutesEarly Financing Options: Fundraising Panel