Description

Sales Panel: Plan, Execute and Succeed – Joe Whitney, Director of Sales & Marketing, Sierra Nevada; Naomi Neville, National Sales Director, Allagash Brewing; Marty Ochs, Founder, E3 Craft Strategies.

Details

Category

Brewbound Session

Tags

Craft Beer

Run Time

26 minutes

Last Updated

6/4/2014

Table of Contents

• 36 minutesFostering an Emotional Connection Through Branding – Mark Hellendrung, Narragansett Beer
• 22 minutesBackyard Business Model: Trillium Brewing – JC Tetreault, Trillium Brewing
• 20 minutesPowerful Programming: Sales Strategies for Craft Brewers – Marty Ochs, E3 Craft Strategies
• 26 minutesSales Panel: Plan, Execute and Succeed – Joe Whitney, Naomi Neville and Marty Ochs
• 30 minutesDistributor Profile: Manhattan Beer – Rob Mitchell, Manhattan Beer Distributors
• 31 minutesThe Financing Environment for Craft – Craig Farlie, Farlie Turner & Co.
• 41 minutesThe Buying Habits of Beer Geeks – Kate Baker and Suzanne Schalow, Craft Beer Cellar
• 27 minutes20-Something: Early-Stage Entrepreneurial Lessons
• 30 minutesShifting Marketing Priorities as You Grow – Andrew Teman, Heart Creative Agency
• 20 minutesBackyard Business Model: Jack’s Abby Brewing – Sam Hendler, Jack’s Abby
• 22 minutesThe Retail Environment for Craft – Tom Fox, CM Profit Group
• 27 minutesDistributor Profile: Massachusetts Beverage Alliance – Brian Murphy, Massachusetts Beverage Alliance